Microsoft Partner-Ready Customer Journey-In-a-Box Playbooks are designed according to the Microsoft Customer Engagement Methodology (MCEM), and aim to give full visibility of Partners’ end-to-end potential earnings throughout the journey, from the Co-op funds to the usage of ECIF and incentives.
In each Journey you will find:
- Customer Criteria and Buyer Persona
- BOMs and other relevant sales and marketing documents
- Partner Criteria and Skilling and Enablement Resources
- Customer Journey with the end-to-end initiatives and all programs and incentives to leverage
- Hero SKUs, Cross/Up sell Path and 3 customers suggested questions
Leverage these playbooks to get all the information needed to drive an end-to-end Customer Journey, improving your profitability and enhancing your business growth.
Find them below: